British Television
Shopping Association

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Founded in 2002, British Television Shopping Association
has been established to officially represent the UK's
Television Shopping Industry.

The market size of the Industry is estimated to be £500 million.

Initial funding has been provided by 11 industry members.

Ultimate membership is expected to be approximately 25 companies, representing some 85% of industry sales.

The BTSA will represent the interests of the industry at a National and International level and will address regulatory and commercial problems that are capable of having a profound impact on the industry.

Companies will not be admitted to membership of the British Television Shopping Association without an understanding and commitment to adhere to high ethical standards.

The Standards required will encompass: